ISBN/EAN: 9781292088594
Sprak: Engelsk
Kategori: Økonomi og ledelse
Forfatter: David Boddy
Antall sider: 728
Forlag: Pearson Education Limited
Utgivelsesar: 2016

This is an accessible and academically rigorous guide to the themes and functions of management. It contains in depth case studies that examine key management issues in a broad range of organisations, from Apple and Virgin to the British Heart Foundation and Management in Practice features full of insights into contemporary management activities. Entrepreneurship, sustainability, governance and internationalization are integrated throughout, giving clear guidance on how students can further their understanding of these key topics.

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